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<channel>
	<title>Jarrard Phillips Cate &amp; Hancock</title>
	<link>http://www.jarrardinc.com/.php</link>
	<description> Blogs at http://www.jarrardinc.com/</description>
	<pubDate>2010-09-05</pubDate>
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				<title>Uninsured Population - Is it all in our heads?</title>
				<link>http://www.jarrardinc.com/blog_details.php?blog_id=9</link>
				<pubDate>Sun, 05 Sep 2010 00:00:00 -0700</pubDate>
				<description><![CDATA[    &nbsp;      Everyone knows the statistics &ndash; 50 million Americans are uninsured and tens of billions is spent by hospitals on uncompensated care.   &nbsp;   But consider this: Data gathered by JAMA says that the assumptions we make about the impact of the uninsured on overcrowding in EDs is likely overblown. JAMA also found that care in the...]]></description>
				<content:encoded><![CDATA[   &nbsp;      Everyone knows the statistics &ndash; 50 million Americans are uninsured and tens of billions is spent by hospitals on uncompensated care.   &nbsp;   But consider this: Data gathered by JAMA says that the assumptions we make about the impact of the uninsured on overcrowding in EDs is likely overblown. JAMA also found that care in the...]]></content:encoded>
		        
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				<title>Making Sound Decisions Sound Right</title>
				<link>http://www.jarrardinc.com/blog_details.php?blog_id=7</link>
				<pubDate>Sun, 05 Sep 2010 00:00:00 -0700</pubDate>
				<description><![CDATA[ OK &ndash; so the title of my post is a &ldquo;tagline-ish&rdquo; way that we describe what we do at Jarrard.&nbsp;But it&rsquo;s also the truth in these economic times.   &nbsp;   During the past few months, our firm has helped a number of our clients communicate reductions in force. Although each situation has been unique, we have applied some un...]]></description>
				<content:encoded><![CDATA[OK &ndash; so the title of my post is a &ldquo;tagline-ish&rdquo; way that we describe what we do at Jarrard.&nbsp;But it&rsquo;s also the truth in these economic times.   &nbsp;   During the past few months, our firm has helped a number of our clients communicate reductions in force. Although each situation has been unique, we have applied some un...]]></content:encoded>
		        
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				<title>Just How Much Will Healthcare Change?</title>
				<link>http://www.jarrardinc.com/blog_details.php?blog_id=8</link>
				<pubDate>Sun, 05 Sep 2010 00:00:00 -0700</pubDate>
				<description><![CDATA[ In Nashville, we think of healthcare as a business so often that the science behind it is often a secondary consideration.    &nbsp;   A few weeks ago, a couple of us were reminded of the driving force of science behind healthcare reform after hearing healthcare futurist Jeff Bauer.  Bauer spoke about how the healthcare industry will change more be...]]></description>
				<content:encoded><![CDATA[In Nashville, we think of healthcare as a business so often that the science behind it is often a secondary consideration.    &nbsp;   A few weeks ago, a couple of us were reminded of the driving force of science behind healthcare reform after hearing healthcare futurist Jeff Bauer.  Bauer spoke about how the healthcare industry will change more be...]]></content:encoded>
		        
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				<title>Testimonial Ads. Risky? Yes. Memorable? Absolutely.</title>
				<link>http://www.jarrardinc.com/blog_details.php?blog_id=6</link>
				<pubDate>Sun, 05 Sep 2010 00:00:00 -0700</pubDate>
				<description><![CDATA[ If I never see another &quot;we&#39;ll be nice to you&quot; or &quot;we provide quality care&quot; or &quot;we have really cool equipment&quot; ad campaign, it will be too soon. I realize I may have described the ad campaign you - gulp - just finished placing.&nbsp;So, what&#39;s a different approach for the next round?&nbsp;We know you have to be ...]]></description>
				<content:encoded><![CDATA[If I never see another &quot;we&#39;ll be nice to you&quot; or &quot;we provide quality care&quot; or &quot;we have really cool equipment&quot; ad campaign, it will be too soon. I realize I may have described the ad campaign you - gulp - just finished placing.&nbsp;So, what&#39;s a different approach for the next round?&nbsp;We know you have to be ...]]></content:encoded>
		        
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				<title>Heard on the Hill</title>
				<link>http://www.jarrardinc.com/blog_details.php?blog_id=12</link>
				<pubDate>Sun, 05 Sep 2010 00:00:00 -0700</pubDate>
				<description><![CDATA[ Last week, I was on the Hill in D.C. for meetings with current and former healthcare legislative aides. As you can well imagine, the drama factor was high and everyone had an opinion on the how and when of healthcare reform.        Based on my conversations, it&rsquo;s clear there is dissonance among each side of reform. For the most part, we found...]]></description>
				<content:encoded><![CDATA[Last week, I was on the Hill in D.C. for meetings with current and former healthcare legislative aides. As you can well imagine, the drama factor was high and everyone had an opinion on the how and when of healthcare reform.        Based on my conversations, it&rsquo;s clear there is dissonance among each side of reform. For the most part, we found...]]></content:encoded>
		        
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				<title>It&#039;s A Small World</title>
				<link>http://www.jarrardinc.com/blog_details.php?blog_id=13</link>
				<pubDate>Sun, 05 Sep 2010 00:00:00 -0700</pubDate>
				<description><![CDATA[ I hate that song.            I hate the boat ride at The Magic Kingdom. I offer it as an effective alternative to water-boarding.&nbsp;But I cannot deny the unintended truth of its signature, headache-inducing line: When it comes to getting something important accomplished -- like achieving a key strategic business goal -- quite often the number of...]]></description>
				<content:encoded><![CDATA[I hate that song.            I hate the boat ride at The Magic Kingdom. I offer it as an effective alternative to water-boarding.&nbsp;But I cannot deny the unintended truth of its signature, headache-inducing line: When it comes to getting something important accomplished -- like achieving a key strategic business goal -- quite often the number of...]]></content:encoded>
		        
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				<title>Closing The Deal... Is It Really Closed?</title>
				<link>http://www.jarrardinc.com/blog_details.php?blog_id=14</link>
				<pubDate>Sun, 05 Sep 2010 00:00:00 -0700</pubDate>
				<description><![CDATA[ In the past several months, we&rsquo;ve seen it all&mdash; for-profits buying not-for-profits, not-for-profits buying not-for-profits and even not-for-profits buy for-profits. Whatever the case may be, M&amp;A transactions follow standard closing procedures&mdash;sign the legal documents, check the financials, and turn over the keys.&nbsp;But then ...]]></description>
				<content:encoded><![CDATA[In the past several months, we&rsquo;ve seen it all&mdash; for-profits buying not-for-profits, not-for-profits buying not-for-profits and even not-for-profits buy for-profits. Whatever the case may be, M&amp;A transactions follow standard closing procedures&mdash;sign the legal documents, check the financials, and turn over the keys.&nbsp;But then ...]]></content:encoded>
		        
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				<title>The Thing That No One Talks About</title>
				<link>http://www.jarrardinc.com/blog_details.php?blog_id=15</link>
				<pubDate>Sun, 05 Sep 2010 00:00:00 -0700</pubDate>
				<description><![CDATA[ Healthcare dialogue is everywhere.  We have heard endlessly about the fact that Medicare will run out by 2017, about the 50 million uninsured Americans, about the &ldquo;ills&rdquo; of physician-owned hospitals. Every day, we&rsquo;re being inundated with details about the massive, ever-changing reform bills being proposed in Washington to &ldquo;e...]]></description>
				<content:encoded><![CDATA[Healthcare dialogue is everywhere.  We have heard endlessly about the fact that Medicare will run out by 2017, about the 50 million uninsured Americans, about the &ldquo;ills&rdquo; of physician-owned hospitals. Every day, we&rsquo;re being inundated with details about the massive, ever-changing reform bills being proposed in Washington to &ldquo;e...]]></content:encoded>
		        
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				<title>The Power of Pictures</title>
				<link>http://www.jarrardinc.com/blog_details.php?blog_id=16</link>
				<pubDate>Sun, 05 Sep 2010 00:00:00 -0700</pubDate>
				<description><![CDATA[ Last week, blogs and the mainstream media started a discussion about the picture being painted of healthcare reform &ndash; literally.      A graphic circulated by Congressional Republicans made multiple headlines, claiming to illustrate how America&rsquo;s healthcare system would be organized if legislation proposed passed as is. Take a look:     ...]]></description>
				<content:encoded><![CDATA[Last week, blogs and the mainstream media started a discussion about the picture being painted of healthcare reform &ndash; literally.      A graphic circulated by Congressional Republicans made multiple headlines, claiming to illustrate how America&rsquo;s healthcare system would be organized if legislation proposed passed as is. Take a look:     ...]]></content:encoded>
		        
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				<title>D.C. Healthcare Reform... What We&#039;re Hearing</title>
				<link>http://www.jarrardinc.com/blog_details.php?blog_id=17</link>
				<pubDate>Sun, 05 Sep 2010 00:00:00 -0700</pubDate>
				<description><![CDATA[ As a time to catch up with what&rsquo;s happening inside the Beltway, I was in D.C. last week for a round of visits on the Hill and with some healthcare associations. What was true about the wording and contents of the healthcare bill &ndash; any of them &ndash; last week is likely different this week. In fact, it changes hourly. But, here are some...]]></description>
				<content:encoded><![CDATA[As a time to catch up with what&rsquo;s happening inside the Beltway, I was in D.C. last week for a round of visits on the Hill and with some healthcare associations. What was true about the wording and contents of the healthcare bill &ndash; any of them &ndash; last week is likely different this week. In fact, it changes hourly. But, here are some...]]></content:encoded>
		        
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				<title>Stepping into Twitter</title>
				<link>http://www.jarrardinc.com/blog_details.php?blog_id=18</link>
				<pubDate>Sun, 05 Sep 2010 00:00:00 -0700</pubDate>
				<description><![CDATA[ I get emails nearly every day touting the latest webinar or seminar that will show you how to incorporate social media into your hospital&rsquo;s strategic marketing and communications plans. Twitter, Facebook, MySpace, Linked In, Web 2.0. How are you supposed to add these activities to your already overflowing plate? And how do you make a social m...]]></description>
				<content:encoded><![CDATA[I get emails nearly every day touting the latest webinar or seminar that will show you how to incorporate social media into your hospital&rsquo;s strategic marketing and communications plans. Twitter, Facebook, MySpace, Linked In, Web 2.0. How are you supposed to add these activities to your already overflowing plate? And how do you make a social m...]]></content:encoded>
		        
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				<title>Did you Tell Your Hospital&#039;s Story Today?</title>
				<link>http://www.jarrardinc.com/blog_details.php?blog_id=20</link>
				<pubDate>Sun, 05 Sep 2010 00:00:00 -0700</pubDate>
				<description><![CDATA[ One of the best parts about working with hospitals every day is witnessing and telling their stories of true community work that changes patients&rsquo; lives.&nbsp; Whether it&rsquo;s developing a testimonial ad campaign to tell a patient&rsquo;s story or creating a community benefit presentation that celebrates the millions of dollars in charity ...]]></description>
				<content:encoded><![CDATA[One of the best parts about working with hospitals every day is witnessing and telling their stories of true community work that changes patients&rsquo; lives.&nbsp; Whether it&rsquo;s developing a testimonial ad campaign to tell a patient&rsquo;s story or creating a community benefit presentation that celebrates the millions of dollars in charity ...]]></content:encoded>
		        
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				<title>An Exhausting Opportunity</title>
				<link>http://www.jarrardinc.com/blog_details.php?blog_id=21</link>
				<pubDate>Sun, 05 Sep 2010 00:00:00 -0700</pubDate>
				<description><![CDATA[ Look at this shiny new opportunity for hospitals: Facebook, Twitter, blogs and the whole social media universe thing. It&rsquo;s where the world is meeting and chatting about you! Online! Right now! It&rsquo;s cheap. It&rsquo;s easy. It&rsquo;s the future. It&rsquo;s as close as your keyboard.&nbsp;So, you might think the Web world is filled by hos...]]></description>
				<content:encoded><![CDATA[Look at this shiny new opportunity for hospitals: Facebook, Twitter, blogs and the whole social media universe thing. It&rsquo;s where the world is meeting and chatting about you! Online! Right now! It&rsquo;s cheap. It&rsquo;s easy. It&rsquo;s the future. It&rsquo;s as close as your keyboard.&nbsp;So, you might think the Web world is filled by hos...]]></content:encoded>
		        
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				<title>Relationships Still Matter</title>
				<link>http://www.jarrardinc.com/blog_details.php?blog_id=23</link>
				<pubDate>Sun, 05 Sep 2010 00:00:00 -0700</pubDate>
				<description><![CDATA[ With all the world &#39;a-Twitter&#39;, it&rsquo;s no surprise that hospital marketers are captivated by all the cool, new ways to attract patients to their hospital.&nbsp; A new Facebook page or Twitter program is the sexy choice for getting a message out today.&nbsp; But in a world where 140 characters is all you need to start a movement, we see ...]]></description>
				<content:encoded><![CDATA[With all the world &#39;a-Twitter&#39;, it&rsquo;s no surprise that hospital marketers are captivated by all the cool, new ways to attract patients to their hospital.&nbsp; A new Facebook page or Twitter program is the sexy choice for getting a message out today.&nbsp; But in a world where 140 characters is all you need to start a movement, we see ...]]></content:encoded>
		        
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				<title>Providers, please stand up</title>
				<link>http://www.jarrardinc.com/blog_details.php?blog_id=24</link>
				<pubDate>Sun, 05 Sep 2010 00:00:00 -0700</pubDate>
				<description><![CDATA[ First there was the coffee and donut town hall meeting at my church. Next came the handful of slick direct mailings to my house urging me to contact my elected officials.And finally, the phone rang. It was a lovely older woman named Bettie who called me during dinner to invite my family - and even offered us a free ride - to healthcare reform ralli...]]></description>
				<content:encoded><![CDATA[First there was the coffee and donut town hall meeting at my church. Next came the handful of slick direct mailings to my house urging me to contact my elected officials.And finally, the phone rang. It was a lovely older woman named Bettie who called me during dinner to invite my family - and even offered us a free ride - to healthcare reform ralli...]]></content:encoded>
		        
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				<title>Shaping Public Opinion: Slow(er) and Definitely Steady Wins the Race</title>
				<link>http://www.jarrardinc.com/blog_details.php?blog_id=25</link>
				<pubDate>Sun, 05 Sep 2010 00:00:00 -0700</pubDate>
				<description><![CDATA[ Everyone&rsquo;s watching polls.&nbsp; In the West Wing, it&rsquo;s the Obama staffers watching approval ratings slowly spiral downward.&nbsp; For hospitals, it&rsquo;s HCAHPS or keeping an eye on alleged long wait times in your ER after a string of Tweets on Twitter.&nbsp;&nbsp; From politicos to hospital leaders, we&rsquo;re always engrossed with...]]></description>
				<content:encoded><![CDATA[Everyone&rsquo;s watching polls.&nbsp; In the West Wing, it&rsquo;s the Obama staffers watching approval ratings slowly spiral downward.&nbsp; For hospitals, it&rsquo;s HCAHPS or keeping an eye on alleged long wait times in your ER after a string of Tweets on Twitter.&nbsp;&nbsp; From politicos to hospital leaders, we&rsquo;re always engrossed with...]]></content:encoded>
		        
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				<title>If You Build It...Can They Find It?</title>
				<link>http://www.jarrardinc.com/blog_details.php?blog_id=26</link>
				<pubDate>Sun, 05 Sep 2010 00:00:00 -0700</pubDate>
				<description><![CDATA[ Obama (or rather Obama&rsquo;s people) mastered the use of social media during the presidential campaign.&nbsp; From texting his VP selection to creating a mass following online on blogs, Facebook, Twitter, etc., his campaign was masterfully executed, reaching millions instantly in trusted venues. So, why then have they failed so miserably in the h...]]></description>
				<content:encoded><![CDATA[Obama (or rather Obama&rsquo;s people) mastered the use of social media during the presidential campaign.&nbsp; From texting his VP selection to creating a mass following online on blogs, Facebook, Twitter, etc., his campaign was masterfully executed, reaching millions instantly in trusted venues. So, why then have they failed so miserably in the h...]]></content:encoded>
		        
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				<title>The Most Important Question: Why?</title>
				<link>http://www.jarrardinc.com/blog_details.php?blog_id=27</link>
				<pubDate>Sun, 05 Sep 2010 00:00:00 -0700</pubDate>
				<description><![CDATA[ We&rsquo;ve all done it: spent countless hours on a project only to ask yourself months later: &ldquo;Why am I doing this?&rdquo; &ldquo;What was the purpose behind this again?&rdquo; Surely, you answered the question with a legitimate answer upon starting the project.&nbsp; So why does the reasoning feel so far away?&nbsp; Or is it really that far...]]></description>
				<content:encoded><![CDATA[We&rsquo;ve all done it: spent countless hours on a project only to ask yourself months later: &ldquo;Why am I doing this?&rdquo; &ldquo;What was the purpose behind this again?&rdquo; Surely, you answered the question with a legitimate answer upon starting the project.&nbsp; So why does the reasoning feel so far away?&nbsp; Or is it really that far...]]></content:encoded>
		        
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				<title>The Tone In Washington...</title>
				<link>http://www.jarrardinc.com/blog_details.php?blog_id=28</link>
				<pubDate>Sun, 05 Sep 2010 00:00:00 -0700</pubDate>
				<description><![CDATA[ In PR, so much about what you say is said not by your words but by your tone. Tone makes the difference between defensive and open to discussion, simply informative and truly engaging.In D.C. these days &ndash; and everywhere for that matter &ndash; tone is everything. &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&n...]]></description>
				<content:encoded><![CDATA[In PR, so much about what you say is said not by your words but by your tone. Tone makes the difference between defensive and open to discussion, simply informative and truly engaging.In D.C. these days &ndash; and everywhere for that matter &ndash; tone is everything. &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&n...]]></content:encoded>
		        
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				<title>Health Reform Update</title>
				<link>http://www.jarrardinc.com/blog_details.php?blog_id=29</link>
				<pubDate>Sun, 05 Sep 2010 00:00:00 -0700</pubDate>
				<description><![CDATA[ I saw former Senate Majority Leader Tom Daschle (D-SD) and Senator Robert Bennett (R-UT) speak last week about healthcare reform from their respective sides of the aisle.&nbsp; In our last post, we said we&#39;d let you know a little on the status of healthcare reform.&nbsp; Here are a few thoughts on what we heard...remember that &quot;fluidity&qu...]]></description>
				<content:encoded><![CDATA[I saw former Senate Majority Leader Tom Daschle (D-SD) and Senator Robert Bennett (R-UT) speak last week about healthcare reform from their respective sides of the aisle.&nbsp; In our last post, we said we&#39;d let you know a little on the status of healthcare reform.&nbsp; Here are a few thoughts on what we heard...remember that &quot;fluidity&qu...]]></content:encoded>
		        
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				<title>Another Perspective...Same Tune?</title>
				<link>http://www.jarrardinc.com/blog_details.php?blog_id=30</link>
				<pubDate>Sun, 05 Sep 2010 00:00:00 -0700</pubDate>
				<description><![CDATA[ I attended AHA&rsquo;s Society for Healthcare Strategy and Market Development&rsquo;s annual conference this week. One of our keynote speakers was political analyst and CNN correspondent Paul Begala. During his remarks, he called himself an &ldquo;optimist&rdquo; that health reform legislation will pass this year but predicts it won&rsquo;t happen ...]]></description>
				<content:encoded><![CDATA[I attended AHA&rsquo;s Society for Healthcare Strategy and Market Development&rsquo;s annual conference this week. One of our keynote speakers was political analyst and CNN correspondent Paul Begala. During his remarks, he called himself an &ldquo;optimist&rdquo; that health reform legislation will pass this year but predicts it won&rsquo;t happen ...]]></content:encoded>
		        
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				<title>Will You Sink or Swim in Your Local 24/7 News Cycle?</title>
				<link>http://www.jarrardinc.com/blog_details.php?blog_id=31</link>
				<pubDate>Sun, 05 Sep 2010 00:00:00 -0700</pubDate>
				<description><![CDATA[ Surgeons are Twittering during procedures.&nbsp; Mayo Clinic has a YouTube channel.&nbsp; The CDC provides widgets and text updates to inform the public on H1N1.&nbsp; And media is covering it all.&nbsp; One thing is for sure: the 24/7 news cycle is now even more local and therefore more important for your hospital than ever before. &nbsp;Embracing...]]></description>
				<content:encoded><![CDATA[Surgeons are Twittering during procedures.&nbsp; Mayo Clinic has a YouTube channel.&nbsp; The CDC provides widgets and text updates to inform the public on H1N1.&nbsp; And media is covering it all.&nbsp; One thing is for sure: the 24/7 news cycle is now even more local and therefore more important for your hospital than ever before. &nbsp;Embracing...]]></content:encoded>
		        
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				<title>Decisions as a Proxy for Your Vision</title>
				<link>http://www.jarrardinc.com/blog_details.php?blog_id=32</link>
				<pubDate>Sun, 05 Sep 2010 00:00:00 -0700</pubDate>
				<description><![CDATA[ It&rsquo;s just one decision, right?&nbsp; Wrong.&nbsp;As The New York Times stated  in plain black and white this morning &ndash; that the Public Option plan is now a &ldquo;proxy for a larger debate over where Mr. Obama is taking the country&rdquo; &ndash; one decision is never done in isolation or without consequence to your larger vision.&nbsp;...]]></description>
				<content:encoded><![CDATA[It&rsquo;s just one decision, right?&nbsp; Wrong.&nbsp;As The New York Times stated  in plain black and white this morning &ndash; that the Public Option plan is now a &ldquo;proxy for a larger debate over where Mr. Obama is taking the country&rdquo; &ndash; one decision is never done in isolation or without consequence to your larger vision.&nbsp;...]]></content:encoded>
		        
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				<title>The Grey Area of Hospital Transactions</title>
				<link>http://www.jarrardinc.com/blog_details.php?blog_id=33</link>
				<pubDate>Sun, 05 Sep 2010 00:00:00 -0700</pubDate>
				<description><![CDATA[ Ok, I&rsquo;ll admit it. I&rsquo;m a loyal fan of the ABC TV show Grey&rsquo;s Anatomy . Apparently, I do not get enough of the politics and drama of healthcare in my day job.For those of you with far more intelligent uses of your time, Grey&rsquo;s is a fiction medical drama based in Seattle. The plot lines generally follow an ER meets Days of our...]]></description>
				<content:encoded><![CDATA[Ok, I&rsquo;ll admit it. I&rsquo;m a loyal fan of the ABC TV show Grey&rsquo;s Anatomy . Apparently, I do not get enough of the politics and drama of healthcare in my day job.For those of you with far more intelligent uses of your time, Grey&rsquo;s is a fiction medical drama based in Seattle. The plot lines generally follow an ER meets Days of our...]]></content:encoded>
		        
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				<title>Reform Update: Consistently Inconsistent</title>
				<link>http://www.jarrardinc.com/blog_details.php?blog_id=34</link>
				<pubDate>Sun, 05 Sep 2010 00:00:00 -0700</pubDate>
				<description><![CDATA[ There is a joke going around Washington, D.C. right now that goes something like this:&nbsp; There are White House staffers who are so in awe of President Obama that they believe healthcare reform should be, &ldquo;if thou shalt simply touch the hem of his holy robe, thou shalt be healed.&rdquo;That one-liner doesn&rsquo;t stray far from the prayer...]]></description>
				<content:encoded><![CDATA[There is a joke going around Washington, D.C. right now that goes something like this:&nbsp; There are White House staffers who are so in awe of President Obama that they believe healthcare reform should be, &ldquo;if thou shalt simply touch the hem of his holy robe, thou shalt be healed.&rdquo;That one-liner doesn&rsquo;t stray far from the prayer...]]></content:encoded>
		        
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				<title>What Women Don&#039;t Want</title>
				<link>http://www.jarrardinc.com/blog_details.php?blog_id=36</link>
				<pubDate>Sun, 05 Sep 2010 00:00:00 -0700</pubDate>
				<description><![CDATA[ I recently read a fascinating article  in the Wall Street Journal. According to a survey, commissioned by the Independent Women&#39;s Forum (IWF) to obtain the female perspective on healthcare reform, two thirds of women oppose a government-run plan. I found this baffling. Baffling considering that women were a major factor in electing President Ob...]]></description>
				<content:encoded><![CDATA[I recently read a fascinating article  in the Wall Street Journal. According to a survey, commissioned by the Independent Women&#39;s Forum (IWF) to obtain the female perspective on healthcare reform, two thirds of women oppose a government-run plan. I found this baffling. Baffling considering that women were a major factor in electing President Ob...]]></content:encoded>
		        
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				<title>Repeated Candidness &amp; Going It Alone</title>
				<link>http://www.jarrardinc.com/blog_details.php?blog_id=35</link>
				<pubDate>Sun, 05 Sep 2010 00:00:00 -0700</pubDate>
				<description><![CDATA[ In politics, it&rsquo;s pretty typical for a lesser-known legislator to break through the usual suspects and make a name for him or herself based on a single incident.&nbsp; How will we ever forget Joe Wilson&rsquo;s outburst this past summer or Cynthia McKinney&rsquo;s scuffle with the Capitol Police.&nbsp; Media loves it &ndash; and they made sur...]]></description>
				<content:encoded><![CDATA[In politics, it&rsquo;s pretty typical for a lesser-known legislator to break through the usual suspects and make a name for him or herself based on a single incident.&nbsp; How will we ever forget Joe Wilson&rsquo;s outburst this past summer or Cynthia McKinney&rsquo;s scuffle with the Capitol Police.&nbsp; Media loves it &ndash; and they made sur...]]></content:encoded>
		        
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				<title>CEOs and Marketing Directors: Working on the &#039;Work Marriage&#039;</title>
				<link>http://www.jarrardinc.com/blog_details.php?blog_id=37</link>
				<pubDate>Sun, 05 Sep 2010 00:00:00 -0700</pubDate>
				<description><![CDATA[ Recently engaged, my fianc&eacute; and I are knee-deep in advice on building a happy marriage. &bull; &ldquo;You have to TRUST your partner.&rdquo;&nbsp; &bull; &ldquo;TWO-WAY COMMUNICATION is the key to happiness.&rdquo; &bull; &ldquo;Be CANDID when sharing your feelings.&rdquo;&nbsp; &bull; &ldquo;Always RESPECT each other.&rdquo;Reflecting on th...]]></description>
				<content:encoded><![CDATA[Recently engaged, my fianc&eacute; and I are knee-deep in advice on building a happy marriage. &bull; &ldquo;You have to TRUST your partner.&rdquo;&nbsp; &bull; &ldquo;TWO-WAY COMMUNICATION is the key to happiness.&rdquo; &bull; &ldquo;Be CANDID when sharing your feelings.&rdquo;&nbsp; &bull; &ldquo;Always RESPECT each other.&rdquo;Reflecting on th...]]></content:encoded>
		        
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				<title>Lemmings</title>
				<link>http://www.jarrardinc.com/blog_details.php?blog_id=39</link>
				<pubDate>Sun, 05 Sep 2010 00:00:00 -0700</pubDate>
				<description><![CDATA[ Update while overlooking McPherson Square...&nbsp;What is true in DC about healthcare reform in the morning is wrong by nightfall.&nbsp; With that in mind, here is a report as of this minute.&nbsp;Rumor is, the Senate already has the 60 votes required to pass healthcare reform.&nbsp; It is the same 60 who voted to move the debate forward.&nbsp;Here...]]></description>
				<content:encoded><![CDATA[Update while overlooking McPherson Square...&nbsp;What is true in DC about healthcare reform in the morning is wrong by nightfall.&nbsp; With that in mind, here is a report as of this minute.&nbsp;Rumor is, the Senate already has the 60 votes required to pass healthcare reform.&nbsp; It is the same 60 who voted to move the debate forward.&nbsp;Here...]]></content:encoded>
		        
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				<title>Ideas from Within</title>
				<link>http://www.jarrardinc.com/blog_details.php?blog_id=40</link>
				<pubDate>Sun, 05 Sep 2010 00:00:00 -0700</pubDate>
				<description><![CDATA[ You&rsquo;ve all heard the jingle. If fact, most of us could probably sing it right now without missing a beat. &quot;Five&hellip;five dollar&hellip;five dollar footlong.&quot; Subway&rsquo;s most recent advertising campaign has been hugely successful. The $3.8 billion in sales it has generated nationwide have placed Subway among the top 10 fast-fo...]]></description>
				<content:encoded><![CDATA[You&rsquo;ve all heard the jingle. If fact, most of us could probably sing it right now without missing a beat. &quot;Five&hellip;five dollar&hellip;five dollar footlong.&quot; Subway&rsquo;s most recent advertising campaign has been hugely successful. The $3.8 billion in sales it has generated nationwide have placed Subway among the top 10 fast-fo...]]></content:encoded>
		        
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				<title>A Lesson from the Tiger: Don&#039;t Let Silence = &quot;Guilty&quot;</title>
				<link>http://www.jarrardinc.com/blog_details.php?blog_id=41</link>
				<pubDate>Sun, 05 Sep 2010 00:00:00 -0700</pubDate>
				<description><![CDATA[ In the midst of the Tiger Woods scandal, the last week has proven that no one &ndash; not even a former media darling &ndash; can avoid the press. &nbsp;Your hospital isn&rsquo;t Tiger Woods.&nbsp; But you&rsquo;re likely one of the most high-profile, upstanding &ldquo;citizens&rdquo; of your community.&nbsp; At some point, your reputation will be ...]]></description>
				<content:encoded><![CDATA[In the midst of the Tiger Woods scandal, the last week has proven that no one &ndash; not even a former media darling &ndash; can avoid the press. &nbsp;Your hospital isn&rsquo;t Tiger Woods.&nbsp; But you&rsquo;re likely one of the most high-profile, upstanding &ldquo;citizens&rdquo; of your community.&nbsp; At some point, your reputation will be ...]]></content:encoded>
		        
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				<title>Can Brown Turn Blue To Red?</title>
				<link>http://www.jarrardinc.com/blog_details.php?blog_id=42</link>
				<pubDate>Sun, 05 Sep 2010 00:00:00 -0700</pubDate>
				<description><![CDATA[ It&rsquo;s Monday, January 18 at noon.&nbsp; In about 36 hours, this post will either be obsolete or will be a roadmap to outline the options before Democrats in Congress as they revamp their plans to pass healthcare reform.Who would have thought that Massachusetts, the bluest of the blue states, which is holding a special election to replace the l...]]></description>
				<content:encoded><![CDATA[It&rsquo;s Monday, January 18 at noon.&nbsp; In about 36 hours, this post will either be obsolete or will be a roadmap to outline the options before Democrats in Congress as they revamp their plans to pass healthcare reform.Who would have thought that Massachusetts, the bluest of the blue states, which is holding a special election to replace the l...]]></content:encoded>
		        
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				<title>A Quick Social Media Case Study</title>
				<link>http://www.jarrardinc.com/blog_details.php?blog_id=43</link>
				<pubDate>Sun, 05 Sep 2010 00:00:00 -0700</pubDate>
				<description><![CDATA[ UPDATE: Pants on the Ground is now a Facebook page.&nbsp; 1.7 million fans as of this post.&nbsp; One might assume most of the fans would be folks under 20 but, alas, I notice a good number of my own Facebook friends are fans of the site&hellip;and I turn 45 next week.&nbsp; &nbsp;_________Still think social media is a passing fad? Try this on for ...]]></description>
				<content:encoded><![CDATA[UPDATE: Pants on the Ground is now a Facebook page.&nbsp; 1.7 million fans as of this post.&nbsp; One might assume most of the fans would be folks under 20 but, alas, I notice a good number of my own Facebook friends are fans of the site&hellip;and I turn 45 next week.&nbsp; &nbsp;_________Still think social media is a passing fad? Try this on for ...]]></content:encoded>
		        
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				<title>Lesson from Rocky Top: Nothing is &#039;Off The Record&#039; These Days</title>
				<link>http://www.jarrardinc.com/blog_details.php?blog_id=44</link>
				<pubDate>Sun, 05 Sep 2010 00:00:00 -0700</pubDate>
				<description><![CDATA[ My name is Marissa Murphy, and I am a proud graduate of the University of Tennessee who relishes a victory against the Gators, refuses to own any dog that even resembles Uga and thinks the third Saturday in October is the definition of tradition.&nbsp; (Hi Marissa.) &nbsp;So, when our former coach walked out on only the best school in the nation, I...]]></description>
				<content:encoded><![CDATA[My name is Marissa Murphy, and I am a proud graduate of the University of Tennessee who relishes a victory against the Gators, refuses to own any dog that even resembles Uga and thinks the third Saturday in October is the definition of tradition.&nbsp; (Hi Marissa.) &nbsp;So, when our former coach walked out on only the best school in the nation, I...]]></content:encoded>
		        
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				<title>How to Make Scott Brown Work for You</title>
				<link>http://www.jarrardinc.com/blog_details.php?blog_id=45</link>
				<pubDate>Sun, 05 Sep 2010 00:00:00 -0700</pubDate>
				<description><![CDATA[ In the last few days, we&#39;ve seen the power of one person disassemble the work of many in spectacular fashion.&nbsp;In this case, I&#39;m thinking of Scott Brown, newly-coined U.S. Senator-elect from Massachusetts. Brown, of course, was elected to &quot;Ted Kennedy&#39;s seat&quot; in the U.S. Senate,&nbsp;upsetting the balance of power there as...]]></description>
				<content:encoded><![CDATA[In the last few days, we&#39;ve seen the power of one person disassemble the work of many in spectacular fashion.&nbsp;In this case, I&#39;m thinking of Scott Brown, newly-coined U.S. Senator-elect from Massachusetts. Brown, of course, was elected to &quot;Ted Kennedy&#39;s seat&quot; in the U.S. Senate,&nbsp;upsetting the balance of power there as...]]></content:encoded>
		        
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				<title>If Politics Can Do It ... So Can Hospitals</title>
				<link>http://www.jarrardinc.com/blog_details.php?blog_id=46</link>
				<pubDate>Sun, 05 Sep 2010 00:00:00 -0700</pubDate>
				<description><![CDATA[ &ldquo;You have got to have a dialogue with your audiences &ndash; don&rsquo;t just tell them your message.&rdquo;&nbsp; Heard that one recently?&nbsp; Likely on Twitter.But is this really something new? After all, this dialogue follows the tactic of grassroots communications, which political campaigns have been doing for years.A great example that...]]></description>
				<content:encoded><![CDATA[&ldquo;You have got to have a dialogue with your audiences &ndash; don&rsquo;t just tell them your message.&rdquo;&nbsp; Heard that one recently?&nbsp; Likely on Twitter.But is this really something new? After all, this dialogue follows the tactic of grassroots communications, which political campaigns have been doing for years.A great example that...]]></content:encoded>
		        
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				<title>Medical Lingo</title>
				<link>http://www.jarrardinc.com/blog_details.php?blog_id=47</link>
				<pubDate>Sun, 05 Sep 2010 00:00:00 -0700</pubDate>
				<description><![CDATA[ Along with Modern Healthcare, HealthLeaders, The Wall Street Journal and The Nashville Post, one of the must-read publications around The Horse Barn is The Onion, which features satirical articles on current events&mdash;both real and imagined. A recent headline: &ldquo;Hospital Paperwork Reduces Man&#39;s Reading Comprehension To First-Grade Level...]]></description>
				<content:encoded><![CDATA[Along with Modern Healthcare, HealthLeaders, The Wall Street Journal and The Nashville Post, one of the must-read publications around The Horse Barn is The Onion, which features satirical articles on current events&mdash;both real and imagined. A recent headline: &ldquo;Hospital Paperwork Reduces Man&#39;s Reading Comprehension To First-Grade Level...]]></content:encoded>
		        
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				<title>Think You&#039;re a Shoe-In?  Think - and Then Act - Again...</title>
				<link>http://www.jarrardinc.com/blog_details.php?blog_id=48</link>
				<pubDate>Sun, 05 Sep 2010 00:00:00 -0700</pubDate>
				<description><![CDATA[ The Senator Scott Brown news has died down.&nbsp; But, here&rsquo;s a number that continues to shock me: 49 percent of union members voted for Senator-elect Brown compared to 46 percent who cast a vote for Coakley.&nbsp;Fascinating.&nbsp; These union members &ndash; who, in 2008 were likely fiercely loyal to now-President Obama &ndash; weighed the ...]]></description>
				<content:encoded><![CDATA[The Senator Scott Brown news has died down.&nbsp; But, here&rsquo;s a number that continues to shock me: 49 percent of union members voted for Senator-elect Brown compared to 46 percent who cast a vote for Coakley.&nbsp;Fascinating.&nbsp; These union members &ndash; who, in 2008 were likely fiercely loyal to now-President Obama &ndash; weighed the ...]]></content:encoded>
		        
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				<title>Miss Me Yet?</title>
				<link>http://www.jarrardinc.com/blog_details.php?blog_id=49</link>
				<pubDate>Sun, 05 Sep 2010 00:00:00 -0700</pubDate>
				<description><![CDATA[ Imagine this: you&rsquo;re zooming along I-35 in snowy Minnesota and you pass a towering billboard with a huge picture of former President George W. Bush and this one simple question &ndash; &ldquo;Miss Me Yet?&rdquo; &nbsp;Depending on your political leanings, this billboard instantly evokes one of two emotions: disgust or pride.&nbsp;Either way, ...]]></description>
				<content:encoded><![CDATA[Imagine this: you&rsquo;re zooming along I-35 in snowy Minnesota and you pass a towering billboard with a huge picture of former President George W. Bush and this one simple question &ndash; &ldquo;Miss Me Yet?&rdquo; &nbsp;Depending on your political leanings, this billboard instantly evokes one of two emotions: disgust or pride.&nbsp;Either way, ...]]></content:encoded>
		        
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				<title>Hope for the Best.  Plan for the Worst.</title>
				<link>http://www.jarrardinc.com/blog_details.php?blog_id=50</link>
				<pubDate>Sun, 05 Sep 2010 00:00:00 -0700</pubDate>
				<description><![CDATA[ As the newest member of our firm, I was excited about my move from Charlotte to the Nashville area. I planned to arrive in Brentwood on Friday.&nbsp; But, a major snowstorm derailed that plan and, thankfully, I made the drive a day early. &nbsp;As it turned out, the minor inconveniences of being flexible on the front end ultimately saved me several...]]></description>
				<content:encoded><![CDATA[As the newest member of our firm, I was excited about my move from Charlotte to the Nashville area. I planned to arrive in Brentwood on Friday.&nbsp; But, a major snowstorm derailed that plan and, thankfully, I made the drive a day early. &nbsp;As it turned out, the minor inconveniences of being flexible on the front end ultimately saved me several...]]></content:encoded>
		        
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				<title>Offensive Defense: Lessons from the Mayor</title>
				<link>http://www.jarrardinc.com/blog_details.php?blog_id=51</link>
				<pubDate>Sun, 05 Sep 2010 00:00:00 -0700</pubDate>
				<description><![CDATA[ I may live in Nashville but I am proud to hail from Memphis - the home of great barbeque, friendly people and, of course, Elvis Presley.For all the city&rsquo;s positive attributes, though, it carries a history of struggles. In addition to high crime rates, Memphis is also consistently ranked on several lists that many cities hope to avoid &ndash; ...]]></description>
				<content:encoded><![CDATA[I may live in Nashville but I am proud to hail from Memphis - the home of great barbeque, friendly people and, of course, Elvis Presley.For all the city&rsquo;s positive attributes, though, it carries a history of struggles. In addition to high crime rates, Memphis is also consistently ranked on several lists that many cities hope to avoid &ndash; ...]]></content:encoded>
		        
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				<title>Why Bad Things Get Worse: The ROI of Getting the Talk Wrong</title>
				<link>http://www.jarrardinc.com/blog_details.php?blog_id=52</link>
				<pubDate>Sun, 05 Sep 2010 00:00:00 -0700</pubDate>
				<description><![CDATA[ An AP story out recently: &ldquo;Reports of sudden acceleration in the Toyota Prius have spiked across the country. But that doesn&#39;t mean there&#39;s an epidemic of bad gas pedals in the popular hybrid. Experts on consumer psychology say the relentless negative media attention Toyota has received since the fall makes it much more likely that dr...]]></description>
				<content:encoded><![CDATA[An AP story out recently: &ldquo;Reports of sudden acceleration in the Toyota Prius have spiked across the country. But that doesn&#39;t mean there&#39;s an epidemic of bad gas pedals in the popular hybrid. Experts on consumer psychology say the relentless negative media attention Toyota has received since the fall makes it much more likely that dr...]]></content:encoded>
		        
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				<title>Your Call: Are Hospitals Winners or Losers in Healthcare Reform?</title>
				<link>http://www.jarrardinc.com/blog_details.php?blog_id=53</link>
				<pubDate>Sun, 05 Sep 2010 00:00:00 -0700</pubDate>
				<description><![CDATA[ Unless you live under a rock, you&rsquo;ve most likely been inundated with the news coverage of the passage of H.R. 4872, The Healthcare &amp; Education Affordability Reconciliation Act of 2010. It&rsquo;s a complex piece of legislation that will affect a variety of players in the healthcare industry&mdash;some for the better, others for the worst....]]></description>
				<content:encoded><![CDATA[Unless you live under a rock, you&rsquo;ve most likely been inundated with the news coverage of the passage of H.R. 4872, The Healthcare &amp; Education Affordability Reconciliation Act of 2010. It&rsquo;s a complex piece of legislation that will affect a variety of players in the healthcare industry&mdash;some for the better, others for the worst....]]></content:encoded>
		        
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				<title>More Billboards of Note...</title>
				<link>http://www.jarrardinc.com/blog_details.php?blog_id=54</link>
				<pubDate>Sun, 05 Sep 2010 00:00:00 -0700</pubDate>
				<description><![CDATA[ From the state that brought us the &ldquo;Miss Me Yet?&rdquo; billboards featuring a smiling George W. Bush, we now have some interesting healthcare reform messages. &nbsp;Put aside your politics for a minute.&nbsp; Aren&rsquo;t these great? &nbsp;Although many see billboards as a hideous eyesore, I love them. I seek them out. I read every one. Why...]]></description>
				<content:encoded><![CDATA[From the state that brought us the &ldquo;Miss Me Yet?&rdquo; billboards featuring a smiling George W. Bush, we now have some interesting healthcare reform messages. &nbsp;Put aside your politics for a minute.&nbsp; Aren&rsquo;t these great? &nbsp;Although many see billboards as a hideous eyesore, I love them. I seek them out. I read every one. Why...]]></content:encoded>
		        
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				<title>Get to the Point!</title>
				<link>http://www.jarrardinc.com/blog_details.php?blog_id=55</link>
				<pubDate>Sun, 05 Sep 2010 00:00:00 -0700</pubDate>
				<description><![CDATA[ In a recent appearance in Charlotte, President Obama took questions from workers  at a battery manufacturer.&nbsp; A woman named Doris questioned the healthcare reform package, claiming it added more taxes and saying:&nbsp; &ldquo;We are over-taxed as it is.&rdquo;The President&rsquo;s response took 17 minutes and was over 2,500 words long. Doris&r...]]></description>
				<content:encoded><![CDATA[In a recent appearance in Charlotte, President Obama took questions from workers  at a battery manufacturer.&nbsp; A woman named Doris questioned the healthcare reform package, claiming it added more taxes and saying:&nbsp; &ldquo;We are over-taxed as it is.&rdquo;The President&rsquo;s response took 17 minutes and was over 2,500 words long. Doris&r...]]></content:encoded>
		        
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				<title>As California Goes, So Goes the Nation...</title>
				<link>http://www.jarrardinc.com/blog_details.php?blog_id=56</link>
				<pubDate>Sun, 05 Sep 2010 00:00:00 -0700</pubDate>
				<description><![CDATA[ I was in Washington, D.C., when the healthcare reform bill was passed by the House, then the Senate, then the House again and sent to President Obama to be signed into law.&nbsp; Congressman Jim Cooper reminded me of the old slogan that &ldquo;Washington is too small to be a state and too large to be an insane asylum.&rdquo;&nbsp; It was particular...]]></description>
				<content:encoded><![CDATA[I was in Washington, D.C., when the healthcare reform bill was passed by the House, then the Senate, then the House again and sent to President Obama to be signed into law.&nbsp; Congressman Jim Cooper reminded me of the old slogan that &ldquo;Washington is too small to be a state and too large to be an insane asylum.&rdquo;&nbsp; It was particular...]]></content:encoded>
		        
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				<title>Proud to be a Nashvillian</title>
				<link>http://www.jarrardinc.com/blog_details.php?blog_id=57</link>
				<pubDate>Sun, 05 Sep 2010 00:00:00 -0700</pubDate>
				<description><![CDATA[ It&rsquo;s hard to think of much else in Nashville right now besides the utter devastation of our city.&nbsp; Today, our office &ndash; and many businesses across the city &ndash; closes to offer a hand to those in need, those who have lost, in many cases, everything they own.&nbsp; For those businesses not able to close, people are taking vacation...]]></description>
				<content:encoded><![CDATA[It&rsquo;s hard to think of much else in Nashville right now besides the utter devastation of our city.&nbsp; Today, our office &ndash; and many businesses across the city &ndash; closes to offer a hand to those in need, those who have lost, in many cases, everything they own.&nbsp; For those businesses not able to close, people are taking vacation...]]></content:encoded>
		        
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				<title>It&#039;s great to be a Tennessee Vol!</title>
				<link>http://www.jarrardinc.com/blog_details.php?blog_id=59</link>
				<pubDate>Sun, 05 Sep 2010 00:00:00 -0700</pubDate>
				<description><![CDATA[ Okay, so I am normally chanting this phrase in the fall while coming down the ramp of Neyland Stadium after a big win. &nbsp;But I feel like shouting it today!The extent of the damage and clean-up from last week&rsquo;s flooding in Nashville and the surrounding areas is significant. &nbsp;(In case you are reading this and wondering how serious the ...]]></description>
				<content:encoded><![CDATA[Okay, so I am normally chanting this phrase in the fall while coming down the ramp of Neyland Stadium after a big win. &nbsp;But I feel like shouting it today!The extent of the damage and clean-up from last week&rsquo;s flooding in Nashville and the surrounding areas is significant. &nbsp;(In case you are reading this and wondering how serious the ...]]></content:encoded>
		        
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				<title>A Nod to our Interns’ Wisdom: Social Media Update</title>
				<link>http://www.jarrardinc.com/blog_details.php?blog_id=60</link>
				<pubDate>Sun, 05 Sep 2010 00:00:00 -0700</pubDate>
				<description><![CDATA[ Like you, we&rsquo;re always trying to keep up on social media trends and usage, trying to crack the code on how to best use these tools in the hospital space.&nbsp; Often times, we find a goldmine of a source in the newest members of our firm:&nbsp; our interns.&nbsp; As we said goodbye to our spring interns this past week, we thought it a good id...]]></description>
				<content:encoded><![CDATA[Like you, we&rsquo;re always trying to keep up on social media trends and usage, trying to crack the code on how to best use these tools in the hospital space.&nbsp; Often times, we find a goldmine of a source in the newest members of our firm:&nbsp; our interns.&nbsp; As we said goodbye to our spring interns this past week, we thought it a good id...]]></content:encoded>
		        
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				<title>From BP: When You Can&#039;t Avoid the Negative PR...</title>
				<link>http://www.jarrardinc.com/blog_details.php?blog_id=61</link>
				<pubDate>Sun, 05 Sep 2010 00:00:00 -0700</pubDate>
				<description><![CDATA[ The BP oil spill in the Gulf has been going on for weeks now, and BP&#39;s public relations efforts are deserving of some scrutiny.&nbsp; Clearly, the company was not ready for the worldwide attention that was coming after the collapse of its offshore oil rig, and the subsequent damage to its image. &nbsp;Sometimes, you cannot avoid negative PR.&nb...]]></description>
				<content:encoded><![CDATA[The BP oil spill in the Gulf has been going on for weeks now, and BP&#39;s public relations efforts are deserving of some scrutiny.&nbsp; Clearly, the company was not ready for the worldwide attention that was coming after the collapse of its offshore oil rig, and the subsequent damage to its image. &nbsp;Sometimes, you cannot avoid negative PR.&nb...]]></content:encoded>
		        
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				<title>State Reform Adoption: Get Involved</title>
				<link>http://www.jarrardinc.com/blog_details.php?blog_id=62</link>
				<pubDate>Sun, 05 Sep 2010 00:00:00 -0700</pubDate>
				<description><![CDATA[ At this week&rsquo;s HFMA ANI conference, the nation&rsquo;s healthcare financial leaders gained insight  from Tennessee&rsquo;s own former Senate Majority Leader/transplant surgeon Bill Frist:&nbsp; when healthcare reform adoption hits your state Capitol, get involved.&nbsp;It&rsquo;s not shocking advice for the former policy maker.&nbsp; But it&r...]]></description>
				<content:encoded><![CDATA[At this week&rsquo;s HFMA ANI conference, the nation&rsquo;s healthcare financial leaders gained insight  from Tennessee&rsquo;s own former Senate Majority Leader/transplant surgeon Bill Frist:&nbsp; when healthcare reform adoption hits your state Capitol, get involved.&nbsp;It&rsquo;s not shocking advice for the former policy maker.&nbsp; But it&r...]]></content:encoded>
		        
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				<title>Survey Says....Grassroots!?!?</title>
				<link>http://www.jarrardinc.com/blog_details.php?blog_id=63</link>
				<pubDate>Sun, 05 Sep 2010 00:00:00 -0700</pubDate>
				<description><![CDATA[ People ain&#39;t happy&#133; - especially at hospitals!Several studies have noted it, but the 2010 Hospital Pulse Report  from Press Ganey Associates says it all:Nearly half of hospital employees are disengaged, discontent and unhappy on the job.Patient satisfaction and employee partnership are closely related.Patients are happier in hospitals with...]]></description>
				<content:encoded><![CDATA[People ain&#39;t happy&#133; - especially at hospitals!Several studies have noted it, but the 2010 Hospital Pulse Report  from Press Ganey Associates says it all:Nearly half of hospital employees are disengaged, discontent and unhappy on the job.Patient satisfaction and employee partnership are closely related.Patients are happier in hospitals with...]]></content:encoded>
		        
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				<title>Missing: Reform Language, CMS Director and Bipartisanship</title>
				<link>http://www.jarrardinc.com/blog_details.php?blog_id=64</link>
				<pubDate>Sun, 05 Sep 2010 00:00:00 -0700</pubDate>
				<description><![CDATA[ &ldquo;Our intent will not be to create gridlock. Oh, except maybe from time to time.&rdquo; &ndash; former Senate Majority Leader Bob Dole&nbsp;I was in Washington, D.C. again last week making some Hill visits and gathering gossip.&nbsp; Most staffers freely admit it&rsquo;s a time of gridlock &ndash; no cooperation on either side of the aisle mea...]]></description>
				<content:encoded><![CDATA[&ldquo;Our intent will not be to create gridlock. Oh, except maybe from time to time.&rdquo; &ndash; former Senate Majority Leader Bob Dole&nbsp;I was in Washington, D.C. again last week making some Hill visits and gathering gossip.&nbsp; Most staffers freely admit it&rsquo;s a time of gridlock &ndash; no cooperation on either side of the aisle mea...]]></content:encoded>
		        
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				<title>Who listens to Hospital Compare?</title>
				<link>http://www.jarrardinc.com/blog_details.php?blog_id=65</link>
				<pubDate>Sun, 05 Sep 2010 00:00:00 -0700</pubDate>
				<description><![CDATA[ To surprisingly little fanfare, the Centers for Medicare and Medicaid Services (CMS) has expanded the amount of information available on its Hospital Compare  website to include 11 new outpatient measures, along with updated information on mortality and readmissions rates for patients related to heart failure, heart attack and pneumonia.But who is ...]]></description>
				<content:encoded><![CDATA[To surprisingly little fanfare, the Centers for Medicare and Medicaid Services (CMS) has expanded the amount of information available on its Hospital Compare  website to include 11 new outpatient measures, along with updated information on mortality and readmissions rates for patients related to heart failure, heart attack and pneumonia.But who is ...]]></content:encoded>
		        
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				<title>So much cooler online?</title>
				<link>http://www.jarrardinc.com/blog_details.php?blog_id=66</link>
				<pubDate>Sun, 05 Sep 2010 00:00:00 -0700</pubDate>
				<description><![CDATA[ Living where I do, there is no escaping Nashville country music. And even if you&rsquo;re not here, you&rsquo;ve likely heard the Brad Paisley song &ldquo;Online&rdquo;  where he claims to be &ldquo;so much cooler online.&rdquo; While the song is quite playful, there&rsquo;s a greater message: the issue of your online reputation matters so much mor...]]></description>
				<content:encoded><![CDATA[Living where I do, there is no escaping Nashville country music. And even if you&rsquo;re not here, you&rsquo;ve likely heard the Brad Paisley song &ldquo;Online&rdquo;  where he claims to be &ldquo;so much cooler online.&rdquo; While the song is quite playful, there&rsquo;s a greater message: the issue of your online reputation matters so much mor...]]></content:encoded>
		        
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				<title>What&#039;s a Naked Hospital? Join us August 26th</title>
				<link>http://www.jarrardinc.com/blog_details.php?blog_id=67</link>
				<pubDate>Sun, 05 Sep 2010 00:00:00 -0700</pubDate>
				<description><![CDATA[ David Jarrard will be speaking at the Naked Hospital Conference on August 26, 2010.&nbsp; To register, click here . &nbsp; Facebook is changing the way we run hospitals. Or, it ought to, if we want to keep our best people, provide the best care, and remain, you know, in business.Here&rsquo;s a proposition from the world of the obvious: The &ldquo;n...]]></description>
				<content:encoded><![CDATA[David Jarrard will be speaking at the Naked Hospital Conference on August 26, 2010.&nbsp; To register, click here . &nbsp; Facebook is changing the way we run hospitals. Or, it ought to, if we want to keep our best people, provide the best care, and remain, you know, in business.Here&rsquo;s a proposition from the world of the obvious: The &ldquo;n...]]></content:encoded>
		        
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				<title>The Year of Goof Ups</title>
				<link>http://www.jarrardinc.com/blog_details.php?blog_id=68</link>
				<pubDate>Sun, 05 Sep 2010 00:00:00 -0700</pubDate>
				<description><![CDATA[ What do Toyota, BP and Goldman Sachs all have in common? It sounds like the beginning of a bad joke. Yet, we are all well aware of the not-so-great year these organizations have experienced - with PR mistakes we would never wish upon our greatest competitor. A recent issue of the New York Times  covered these case studies in great detail. As report...]]></description>
				<content:encoded><![CDATA[What do Toyota, BP and Goldman Sachs all have in common? It sounds like the beginning of a bad joke. Yet, we are all well aware of the not-so-great year these organizations have experienced - with PR mistakes we would never wish upon our greatest competitor. A recent issue of the New York Times  covered these case studies in great detail. As report...]]></content:encoded>
		        
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